OUR PEOPLE
THE HUMANS
of CHAPTER
CHAPTER
( 05 )
HANNAH
AND
DEAN
A shared love of brand
strategy, a curiosity for creativity,
and faith in humanity.
Hannah and Dean set up Chapter
so ambitious brands could get the
leadership they deserve.
They have combined strategy
and creativity, and work as a team
throughout the brand creation journey,
to ensure that your brand is always
leading the way.
They also like cups of tea.
( 05 )
SAFE is A
DANGEROUS
PATH
-
CHAPTER & VERSE
QUOTE ( 47 )
We acknowledge the Traditional Owners of the land where we work and live, the Whadjuk people of the Noongar Nation and pay our respects to Elders past and present. We celebrate the stories, culture and traditions of Aboriginal and Torres Strait Islander Elders of all communities who also work and live on this land.
( CO -FOUNDER )
Hannah has been described as a true brand strategist.
A big brain with a bigger heart, she has energyto burn and loves to get to the heart of what
matters for a brand.
Hannah thinks long-term and is a littleobsessed with effectiveness.
Luckily, she has the ‘effies’ to prove it.
Hannah's industry experience includes financialservices, not-for-profit, education, FMCG,
government, tourism, and healthcare.
But to be honest, there probably isn’t a categoryshe hasn’t touched.
( CO-FOUNDER )
Dean is an ex vacuum cleaner salesman turned
art director, turned copywriter,
turned creative director, turned ECD,
turned Chapter Co-founder.
Internationally awarded in all those roles,Dean believes in collaboration and 360 brand
platforms that allow creativity to shine.
Dean is a respected creative leader, who hasworked on some of the world’s leading brands
including Nike, Coca Cola, and Toyota.
As well as local icons Bankwest, RAC,
Road Safety Commission, Foodbank WA,
and Western Australian Tourism.